Company Description
Balsam Brands is a global eCommerce retailer with roots in holiday and home décor. Our flagship brand is Balsam Hill™, the world’s leading retailer of artificial Christmas trees and holiday décor. We strive for excellence in everything we do and present a unique opportunity for those seeking to have an impact in a people-first company that values relationship-building, authenticity, and doing the right thing. We have steadily growing teams in Boise, the Bay Area, Canada, Ireland, and the Philippines.
The company's mission is to create joy together. We empower our team and partners to love what they do, provide products and experiences that inspire meaningful moments with family and friends, and give back to our communities. When you join Balsam Brands, you’ll find a culture of caring people doing challenging work while building a welcoming workplace.
- Balsam Brands on LinkedIn: http://www.linkedin.com/company/balsam-brands/
- Balsam Brands on Instagram: https://www.instagram.com/balsam_brands/
- Balsam Brands in Forbes: https://bit.ly/balsambrandsforbes
Job Description
Work Details
This is a 6-month contract with remote flexibility based in Metro Manila, with potential to extend if required by the business.
Important Reminder: Contractor roles are paid hourly and engaged via the Upwork platform, which includes time tracking for logged work hours. Only applicants willing to engage via Upwork may apply. Check out https://www.upwork.com/ for more details.
Contract Work Scope:
- Data Reporting & Analysis
Compiles data from different sources such as Google AdWords, Facebook Ads Manager, Google Analytics, Google Campaign Manager, and other online interfaces to create a report summary.
Prepares graphs, tables, or templates for the presentation of data.
Provides updates on various metrics performance based on analysis.
Supports in preparing data for internal check-ins.
Account Management, Review & Audit
Campaign management and audits to identify areas for improvement and optimization.
Reviews account setup, platform recommendations, product feeds, campaign settings, and other items to ensure that they are properly set up.
Report findings and apply fixes where possible.
Track and log marketing spend and campaign changes for reporting.
Monitor and regularly update Expense Metric files
- Ad Creation and Monitoring
Proposes ad copies for search ads that effectively convey brand messaging.
Request and review translated copy/assets with the Localization team.
Creates and uploads finalized ads on channel platforms.
Implements sales changes as needed.
Responsible for maintaining and updating ad copy feeds for deployment across multiple marketing platforms as required.
Conducts sample searches to ensure ads appear as expected and accurately
- Project Coordination and Documentation
Understands and identifies the different steps of the different processes.
Creates a structured and systematic documentation of processes.
Communicates project schedules, milestones, and deadlines to ensure all team members are aligned and informed.
- Market Understanding and Audience Research
- Proactively stays up to date on the latest digital marketing trends, competitive landscape, and other market developments and cascades them to the team.
Propose marketing tests to better understand audience behavior.
Work Setup Note
This is a remote role for most of the contract period.
However, the contractor will be required to attend occasional in-person meetings during peak sales season, typically in October or November, to support team alignment and campaign readiness. These meetings are usually held in Ortigas.
Requirements:
At least 2nd year of a Bachelor’s Degree in Marketing or a related field
Fresh graduates are welcome to apply
Experience in digital marketing, especially Paid Social and PPC, is a strong advantage
Proficient in MS Office – Outlook, Word, Excel, PowerPoint
Familiarity with ClickUp or similar project management tools is a plus
Strong desire to learn and develop new skills
Excellent attention to detail and commitment to accuracy
Organized and able to manage multiple tasks and timelines
Works well in a team and collaborates effectively
Responsive and proactive, with strong communication skills
Must have a laptop with the following minimum requirements:
Memory: 8GB or higher
Processor: Intel Core i5 processor or higher
Storage: 256GB
Operating System: Windows 10 or 11 Must have a back-up laptop or desktop for use, if primary laptop encounters issues.
- Must have a fast, reliable DSL, Fiber, or Broadband connection (not mobile or broadband stick) as the primary internet connection with a minimum actual speed of 50MBPS.
- Must have a back-up internet connection of the same speed if the primary connection becomes spotty.
Location: The Performance Marketing Analyst (Contract) position is a remote contractual engagement for Balsam Brands.
Note: An online assessment will also be part of the recruitment process.
Status: This is a contractual, home-based job that requires a scheduled eight (8) hours of full-time, dedicated work daily, five days a week. Given the role’s contractual nature, there will be no benefits. Paid overtime may be required. If performance is up to standard, the contract will be effective from August 2025 to February 2026. Note that the contract may be shortened or extended depending on the needs of the business.
Rate: USD 5.61 hourly
Payment Mode: Weekly via Upwork
Additional Information
All your information will be kept confidential according to EEO guidelines.
Additional Information
All your information will be kept confidential according to EEO guidelines.