About Right Side Up
Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most buzzed-about early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: growth.
We’re seeking a Product Marketing Consultant to lead positioning strategy for our client's growing portfolio of products. This remote contract role is ideal for a strategic thinker who can assess current messaging, identify inconsistencies, and develop a clear, differentiated positioning framework aligned with customer needs and business goals.
Key Responsibilities:
Evaluate and refine product messaging across offerings
Develop unified positioning strategies and value propositions
Collaborate with research and cross-functional teams to validate messaging
Lead go-to-market planning with a focus on regulated industries
Drive strategic initiatives
Qualifications:
5+ years of experience in product marketing, with a focus on fintech or regulated sectors
Proven ability to craft compelling product narratives and messaging frameworks
Experience in competitive research and go-to-market execution
Skilled in mapping value across the full customer journey
Comfortable working independently and navigating complex product ecosystems