About KOHO
KOHO’s purpose is to empower Canadians to build a great financial foundation with products that are radically transparent and easy to manage. We first launched in 2017, and we have since built a community of over 2 million users. Leading investors around the globe believe in our vision, and we’ve successfully raised over $320M to make our vision a reality.
Discover our culture here and get the inside scoop from our team here!
About the Role
At KOHO, our Senior Data Analysts are strategic partners who transform raw information into actionable business impact. We're seeking an experienced analyst who thrives at the intersection of technical expertise and marketing strategy to join our data team. In this role, you'll own the marketing analytics domain within our fintech ecosystem, turning complex marketing data into pipelines and clear narratives that drive decision-making at all levels. The ideal candidate is both technically proficient and marketing-savvy, equally comfortable optimizing a complex SQL query as they are presenting campaign insights to marketing teams.
What You'll Do
Own the marketing analytics domain: integrating data requirements into project planning, collaborate with marketing teams and cross-functional partners, building pipelines and dashboards for campaign analysis, customer acquisition, and marketing performance measurement
Design and optimize data models with a strong focus on performance, leveraging advanced DBT features independently
Develop dashboards that go beyond visualization to answer critical business questions and support strategic decision-making
Analyze marketing campaign performance, measure program effectiveness, support audience creation initiatives, and provide insights across various marketing channels and initiatives
Proactively identify trends and opportunities through deep data analysis, thinking beyond immediate requests to uncover additional relevant insights
Partner with stakeholders to refine requirements, offering data-driven recommendations that align with business priorities and maximize impact
Autonomously own project planning and participate in cross-functional domain ownership
Mentor team members and contribute to establishing best practices within the data organization
Who You Are
You have 5+ years of experience in data roles
You can write, review and enhance SQL queries with a strong focus on code performance
You demonstrate advanced expertise in DBT, independently implementing complex features and understanding shared team pipelines
You have strong version control skills with Git, efficiently analyzing code history and reviewing PRs for quality and performance
You are a strong data storyteller: you can adapt communication to different audiences and clearly articulate recommendations that connect technical work to strategic business outcomes
You proactively identify work that should be prioritized based on business needs and collaborate effectively with stakeholders across domains
You have general marketing data knowledge including customer journey mapping, attribution modeling, retention/churn analysis, marketing mix modeling, and A/B testing methodologies
A bonus if you have experience or an interest in any of the following!
You are DBT certified
Financial industry experience
Track record of driving process improvements and implementing data governance standards
Previous experience with marketing platforms and tools for analysis or data projects
Experience with audience segmentation and marketing campaign measurement
Background in experimental design, control group methodology, or marketing attribution
What's In It For You?
We invest time and resources into making sure KOHO is as good as the people we hire. Here are some of the reasons we attract the best people:
🧘♂️ Balance Your Life - Company-wide summer wellness days, winter holiday closure, personal days, a wellness spending account, and maternity & parental leave top-up
💻 Remote First - Work from anywhere in Canada with a budget to set up your home office
🆙 Level Up - Access to an in-house certified performance coach and an annual training budget
🙌 The KOHO Culture - We have won 7 "Great Place to Work ®" awards since 2019
🤝 Be an Owner - Every KOHO employee gets a generous amount of equity with a 10 year exercise window
The KOHO culture is one of collaboration, creativity, and diverse perspectives. We are committed to building and fostering an inclusive, accessible environment for everyone. If you have any questions, concerns, or requests regarding accessibility needs, please contact peopleaccessibility@koho.ca and the People and Culture team will be happy to help.
AI Disclosure: KOHO uses artificial intelligence (AI) in certain aspects of its recruitment process to screen, assess, or select applicants. For any questions or concerns, please contact us at talent@koho.ca.
Note: this posting is for an existing vacancy that we are seeking to fill.
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