About the role:
Doppel is seeking an experienced and visionary Sr. Director of Corporate Marketing to lead our brand, comms, content and social media strategy and take us to the next level on our journey from $10 to $100M ARR. This role will be responsible for defining, developing, and executing a compelling corporate marketing program that elevates Doppel's brand presence, drives thought leadership, engages target audiences, and supports our aggressive growth targets.
The ideal candidate will be a strategic thinker with a strong understanding of the cybersecurity industry, exceptional storytelling abilities, and a proven track record of building and managing high-performing content and creative teams. You will be instrumental in shaping how Doppel communicates our value and expertise across all channels. This role reports to the SVP of Marketing.
Key Responsibilities:
Content Strategy & Execution:
Develop and implement a holistic content marketing strategy aligned with Doppel's business goals, marketing objectives, and sales funnel stages.
Oversee the creation of high-quality, engaging, and technically accurate content, including but not limited to: whitepapers, e-books, blog posts, case studies, videos and more.
Ensure all content is optimized for SEO, brand voice, and target audience
Brand Management:
Evolve and own Doppel's visual brand identity and establish tone of voice
Oversee the design and production of marketing collateral, social media graphics, and video content.
Ensure brand consistency across all marketing materials touchpoints.
Monitor brand perception and develop strategies to enhance brand reputation and recognition within the cybersecurity market.
Creative Direction:
Lead the creative vision for all marketing assets, ensuring visual appeal, innovation, and alignment with brand guidelines.
Manage external creative agencies and freelancers as needed.
Social Media Strategy:
Develop and execute a robust social media strategy to increase brand awareness, drive engagement, and generate leads across relevant platforms (e.g., LinkedIn, Twitter, etc).
Monitor social media trends, analyze performance metrics, and adapt strategies for optimal impact.
Manage community engagement and online reputation.
External Communications
Lead our external PR efforts to drive quality coverage about Doppel in top tier media
Partner with internal stakeholders and our external PR agency to craft compelling narratives and announcements demonstrating Doppel’s technical innovation, thought leadership and business momentum
Team Leadership & Development:
Build, mentor, and lead a high-performing team of content creators, copywriters, designers, and social media specialists.
Foster a collaborative and innovative environment, encouraging continuous learning and professional growth.
Manage budgets and resources effectively to maximize content impact.
Performance Measurement & Optimization:
Establish key performance indicators (KPIs) for all content, brand, creative, and social media initiatives.
Regularly analyze performance data, generate insights, and iterate on strategies to improve effectiveness and ROI.
Present reports and recommendations to senior leadership.
Cross-functional Collaboration:
Collaborate closely with Product Marketing, Product Management, Sales, and Engineering teams to ensure content accuracy, relevance, and alignment with product launches and market needs.
Partner with PR and analyst relations to amplify key messages and secure media coverage.
Qualifications
Bachelor's degree in Marketing, Communications, Journalism, or a related field; Master's degree preferred.
12+ years of progressive experience in content marketing, brand management, creative direction, and social media, with at least 5 years in a leadership role.
Proven experience working within the cybersecurity or B2B SaaS technology industry. Deep understanding of cybersecurity concepts, trends, and challenges preferred.
Exceptional written and verbal communication skills, with a strong portfolio showcasing diverse content formats and successful campaigns.
Demonstrated ability to develop and execute comprehensive content strategies that drive measurable results.
Strong creative vision and an eye for compelling design and visual storytelling.
Proficiency with content marketing platforms, SEO tools, social media management tools, and analytics platforms.
Experience managing budgets and external vendors.
Ability to thrive in a fast-paced, evolving environment and manage multiple projects simultaneously.
Strong leadership, interpersonal, and presentation skills.
What We Offer
Opportunity to shape the brand and voice of a leading cybersecurity innovator.
A collaborative, inclusive, and challenging work environment.
Competitive salary and comprehensive benefits package.
Opportunities for professional growth and development.
The chance to make a real impact in protecting businesses from cyber threats.
If you are a strategic and creative leader passionate about cybersecurity and building impactful brands, we encourage you to apply!
About us
Doppel is the first platform built to dismantle digital deception at scale. We scan over 150 million entities daily and deploy continuously adaptive AI SOC agents—paired with expert human analysts—to uncover and disrupt the infrastructure behind phishing, impersonation, and online fraud before attacks can spread. Our Threat Grid turns every customer signal into shared intelligence, making each disruption smarter, faster, and more effective.
We’re not just another cybersecurity company. We’re defining the future of social engineering defense—where trust is protected, and deception becomes unprofitable. Backed by top-tier investors and trusted by some of the world’s most recognized brands, Doppel is growing fast. If you’re driven to solve real-world problems with bold technology, we’d love to meet you.