Travel: 30%
Position Summary:
Natera is seeking a Senior Marketing Manager to lead marketing strategy and execution for Signatera, our personalized molecular residual disease (MRD) test, with a focus on gastrointestinal (GI) cancers. This role is critical in driving adoption and integration of Signatera into standard of care for GI oncology. The ideal candidate brings a passion for oncology innovation, deep marketing expertise, and the ability to communicate complex scientific value simply and effectively. This individual will report to the Associate Director Oncology Marketing, GI Cancers.
Primary Responsibilities:
- Develop and execute strategic and tactical marketing plans to drive growth of Signatera in GI cancers and other solid tumors.
- Track and analyze product performance metrics to identify growth opportunities and close gaps to target.
- Lead the development of field and digital marketing collateral, ensuring alignment with current clinical data and strategic priorities.
- Ensure all GI-specific content on web and digital platforms reflects the latest scientific evidence and product messaging.
Identify, engage, and manage partnerships with relevant third-party organizations offering educational or promotional opportunities. - Collaborate cross-functionally with medical affairs, field sales, digital, regulatory, legal, and external vendors to execute on marketing initiatives.
Qualifications:
- Bachelor’s degree in life sciences or related field required; advanced degree (MBA, PhD) preferred.
- 5–7 years of experience in product marketing, field sales, or market analytics within diagnostics, biotech, or pharmaceutical industries.
- Experience in oncology and/or genomics highly preferred.
- Familiarity with FDA-approved treatments and the clinical landscape in GI cancers is a strong plus.
Knowledge, Skills & Abilities:
- Strategic thinker with strong business acumen and ability to operate with executive presence.
- Effective collaborator across internal teams and external stakeholders, including thought leaders.
- Strong customer orientation with an ability to distill complex scientific content into clear, value-driven messaging.
- Excellent written and verbal communication skills.
- Outstanding organizational and time management skills; ability to manage multiple projects simultaneously and deliver high-quality results.
- Demonstrated success in developing and managing key opinion leader relationships and external partnerships.
- Passion for improving patient care through innovative cancer diagnostics.
OUR OPPORTUNITY
Natera™ is a global leader in cell-free DNA (cfDNA) testing, dedicated to oncology, women’s health, and organ health. Our aim is to make personalized genetic testing and diagnostics part of the standard of care to protect health and enable earlier and more targeted interventions that lead to longer, healthier lives.
The Natera team consists of highly dedicated statisticians, geneticists, doctors, laboratory scientists, business professionals, software engineers and many other professionals from world-class institutions, who care deeply for our work and each other. When you join Natera, you’ll work hard and grow quickly. Working alongside the elite of the industry, you’ll be stretched and challenged, and take pride in being part of a company that is changing the landscape of genetic disease management.
WHAT WE OFFER
Competitive Benefits - Employee benefits include comprehensive medical, dental, vision, life and disability plans for eligible employees and their dependents. Additionally, Natera employees and their immediate families receive free testing in addition to fertility care benefits. Other benefits include pregnancy and baby bonding leave, 401k benefits, commuter benefits and much more. We also offer a generous employee referral program!
For more information, visit www.natera.com.
Natera is proud to be an Equal Opportunity Employer. We are committed to ensuring a diverse and inclusive workplace environment, and welcome people of different backgrounds, experiences, abilities and perspectives. Inclusive collaboration benefits our employees, our community and our patients, and is critical to our mission of changing the management of disease worldwide.
All qualified applicants are encouraged to apply, and will be considered without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, veteran status, disability or any other legally protected status. We also consider qualified applicants regardless of criminal histories, consistent with applicable laws.
If you are based in California, we encourage you to read this important information for California residents.
Link: https://www.natera.com/notice-of-data-collection-california-residents/
Please be advised that Natera will reach out to candidates with a @natera.com email domain ONLY. Email communications from all other domain names are not from Natera or its employees and are fraudulent. Natera does not request interviews via text messages and does not ask for personal information until a candidate has engaged with the company and has spoken to a recruiter and the hiring team. Natera takes cyber crimes seriously, and will collaborate with law enforcement authorities to prosecute any related cyber crimes.
For more information:
- BBB announcement on job scams
- FBI Cyber Crime resource page